Image via WikipediaSo here's today's nominee: ITV Signpost
We all know ITV as the host of XFactor and the creator of Corrie. What is less well known is its extraordinary tool for the deaf community, SignPost.
British Sign Language has its own grammar, word order and linguistics and in 2003 the UK government recognised it as a “language in its own right”. 70,000 deaf people use it in the UK, but with their families and friends, professionals and students, it’s thought 250,000 people in the UK use it every day.
Part of ITV plc, SignPost is Britain's biggest supplier of British Sign Language (BSL) on-screen services for all platforms, including television, video, CD-ROM, DVD, film and the internet. Based at ITV Tyne Tees Television in the North East, it broadcasts to more than 2.5million people from the Scottish border to the Vale of York.SignPost uses deaf on-screen interpreters to provide high quality translations of content into British Sign Language. The best part is all the translations are done by deaf native British language users. It also believes the “internet is perfect for communication in BSL.” Steer the mice to the cheese
The site http://www.signpostbsl.com/ includes telly translations, up to date news, events and learning tools. It also encourages everyone to learn the language through a free tool “Sign-A-Day,” which introduces the language through “Fingerspelling” – representing written English with the hands. Although there are 26 letters in the English language, up to 100 distinctive letter shapes can be identified in the Fingerspelling of the deaf community.Every day you’re given a word and taught how to sign it. There are also loads of games for you to play, so why not have a go?
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- Have a look at a report by the Consumer Expert Group on the use of the internet by disabled people: barriers and solutions. Click here. http://raceonline2012.org/sites/default/files/resources/cegreport-internet-and-disabled-access2009_on_huddle.pdf
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